Evolet, a new entrant in the booming electric vehicle market wanted a comprehensive solution for all of its marketing, advertising, and events’ needs. On approaching Epic, the client’s needs were taken head-on. It was a creatively exciting yet demanding project. Let’s have a look at how we set about it.
From digital communication to advertising and event management, Epic India acted as the one-stop solution to cater to the client’s needs. With a community of eminent veterans as stakeholders, Key Opinion Leaders like Industry Enthusiasts, Bikers Community & Social Media Influencers, Epic implemented the content marketing strategy that targeted the right audience through varied digital channels.
The ground-breaking social media campaigns at the pre-launch stage to build the hype were a hit amongst the target audience. To generate curiosity and keep the engagement moving, the buzz was taken offline through an on-ground event for media and KOLs. The launch event was a grand one with the split-stage unveiling the products.
